Webinar Overview

You write a 300-word prompt. It works. Next week, you need something similar and you're typing it all out again. Your teammate needs the same thing? They start from scratch.

Even good prompts don't scale.

Join us for the next episode of our AI at Work series. We'll show you why we stopped writing long prompts and how we started building context instead.

Margarita and Simona will walk you through the projects we use daily at Juma's marketing team. You'll see how we set up context once - brand voice, products, audience - and now just ask short questions to get the same quality results.

We'll also take your questions and show you how to set this up for your own team.

What Attendees Will Learn

1) Why prompting alone doesn't scale

Understand the three core problems with prompt-only workflows: no consistency, context overload, and knowledge loss. We'll show you why even the best prompts can't compete with a well-built context.

2) What makes context the MVP

Learn the shift from asking better questions to building better systems. See how context gives AI your brand voice, product knowledge, audience insights, and team standards—so every response is tailored to YOUR business.

3) Watch real workflows in action

We're pulling back the curtain on how Juma's marketing team works. See live demos of setting up project context, turning 300-word prompts into 10-word prompts, and how shared context keeps the whole team aligned.

4) Get practical steps to start today

Leave with a clear roadmap: how to identify your patterns, build your first context-rich project in Juma, and scale it across your team. No fluff, just actionable next steps.

This session includes live demonstrations, before/after examples, and a Q&A with Margarita and Simona. You'll leave knowing exactly how to stop repeating yourself and start building AI systems that work for your whole team.